ISUZU Ute Australia has confirmed at today’s Sydney motor show that it will launch a seven-seat SUV based upon the brand-new D-Max one-tonne ute next year.
The brand-new vehicle will definitely go head-to-head from the relevant Holden Colorado 7 that made its Australian public very first today, along with some other ruggedized ute-based off-road oriented loved ones wagons like the Mitsubishi Challenger as well as Nissan Pathfinder.
However GoAuto has learned that unlike the Colorado 7, which shares a nose with its industrial car cousin, the as yet un-revealed Isuzu wagon will certainly obtain a special styling treatment to establish it apart from the workhorse.
The previous-generation Isuzu wagon, sold generally in developing markets as the MU-7, never ever made it to Australia, but in between 1981 as well as 1994 Isuzu-built wagons were sold right here as the Holden Jackaroo.
GoAuto comprehends the brand-new SUV keeps the MU-7 nameplate as well as will certainly be formally unveiled at an electric motor tv show in Thailand next month time, merely weeks before Holden’s Colorado 7 favorites Australian showrooms.
However the truth that Isuzu’s Thai manufacturing plant is functioning flat out to satisfy domestic D-Max demand as well as has a 100,000 system back-order for the residential ute market makes it difficult for the nearby task to nail down when the brand-new SUV will definitely arrive Down Under.
Isuzu Ute Australia elderly PR manager Dave Harding advised GoAuto the company would certainly such as getting the SUV on the marketplace as soon as possible as well as verified it would show up next year yet was not able to give a more particular time frame due to possible supply concerns.
He claimed half a million examples of the new D-Max have actually been sold in Thailand alone given that manufacturing began last September, but a brand-new manufacturing plant that recently came on-line is aiding drive throughput– as is General Motors’ move to its own specialized manufacturing plant for Colorado production.
Isuzu sees a possibility to sell the SUV to devoted D-Max proprietors would like to trade up to a family automobile, plus ‘gray wanderers’ finding an additional fuel-efficient towing automobile to switch out older, thirstier petrol off-roaders such as the Toyota LandCruiser that would be expensive to switch out with the brand-new equivalent.
“I believe rather a great deal of individuals will certainly have a current or older model D-Max they have been delighted with however desire something they could use as a household auto as well, or for the additional adaptability,” he said.
“We have lots of households buying a dual-cab car but (with the SUV) you don’t need to put a canopy on the back, and also of program a canopy isn’t really (as beneficial) as a seven-seater SUV.
“We understand we do (have devoted consumers). We recognize from our customer contentment questionnaires and also the return customers purchasing our cars.”
Asked whether the place and also type of Isuzu’s car dealerships was conducive to offering traveler automobiles, Mr Harding claimed the SUV can deliver development to metropolitan and also outer-suburban dealers– especially in Melbourne– where ute sales had not “generally been that solid”, while the grey nomad market was a prospective source of SUV sales as well as solution in regional Australia.
He added that everyone’s affiliation of Isuzu dealers with business autos was unexpected to be a trouble as many dealers are multi-franchise with traveler auto outlets on the same web site.
Too, Isuzu’s dealer network is being increased from around 80 internet sites to a target of 100 in merely six months.
The SUV will share a 130kW/380Nm 3.0-litre turbo-diesel engine with the D-Max but it is not yet recognized whether Isuzu will certainly adhere to Holden’s approach of delivering it specifically with a six-speed automatic transmission in Australia.